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The talent we’re looking for is scarce. Where should we look, and how can assessment help us?

Solution

Create target group qualifications and develop personae. Map out the target group’s personal development questions, and design a self-assessment that provides relevant answers to these questions. Use a self-assessment as a marketing tool, distribute it through social media and make it go viral.

Starcheck helps with defining the target group and develops online self-assessments.

Interested?